Guidelines for Paper Submission
The entire manuscript must be spell-checked, double spaced with sufficient margin of one inch (2.5 cm) on all four sides. Font size should be 12 point Times New Roman. Research articles should be no longer than 20 pages (Not exceeding 6000 words). Constructs and Variables should be identified in words and not abbreviated.
Title Page: Title should be short and informative even for non-specialists. The first page should contain the title of the paper plus the names, affiliation and complete addresses, e-mail, phone numbers and fax numbers of all the authors.
Language Used : English
Abstract: Authors are suggested to supply an abstract of not more than 150 words and keywords. Also, please take care to create a title and an abstract that is direct and 'reader-friendly'.
Keywords: Include up to six keywords that describe the paper along with the abstract.
Text: The introduction should state clearly the objectives of the paper as well as the motivation and context of the research. The literature review should be limited to the articles, books and other items that have a direct bearing on the topic being addressed. The conclusion should summarize the key findings and state their importance in the field. The first line of paragraphs except the first paragraph of the manuscript, should be indented. Endnotes and footnotes should be avoided. Substantive comments should be integrated within the text rather than placed in a note. References, appendices should be placed at the end of the manuscript.
Case Study Submission Format: The case study should be unpublished, original and must relate to the real business world. Data and information for the cases should be based on field research or collected from authentic sources such as from the organizations' published data or from the secondary sources or based on interviews with senior executives with proper citations and references. In case the author uses data from primary sources / executive interview, a formal approval from a senior executive of the company is required. The author should provide such an approval at the time of submission of full case. A case study should normally be of 4,000 to 6,000 words including annexure and must accompany the abstract of around 250 words.